For the past few years, millennials (people born between 1982 and 1996) have been the talk of the town in many areas. They are influencing the way things go since they currently make up the majority of the population. This influence includes food and nutrition as well. I am Christelle Bedrossian, an experienced dietician and hypnotherapist in Dubai. Let's explore together the different eating habits of millennials.
Four eating habits every millennial you know has:
01/ Millennials are big fans of food and drink.
Although millennials don’t like to consume generic products, they always find joy in food and consider it a social experience. They may not enjoy drinking a regular bottle of beer, but they seek brands that “represent” them and tend to enjoy more craft-brewed beer as it offers them an added value in the experience that they don’t get from commercial beer brands.
02/ They want healthy food...and a bit of indulgence.
Millennials tend to be more health-conscious and have a holistic view of health. They aren’t focused on low-fat or low-calorie products. They prefer foods with fewer artificial ingredients that aren’t processed. In response to that, major food brands have adapted their products to be health-focused to cater to the needs of millennials.
Millennials also want indulgence; they want specially crafted flavors that they can enjoy while eating a certain product. Even with indulgence, they remember health; they still look for natural products.
03/ They snack more and want to eat on the go.
For busy millennials, convenience matters. They don’t follow the three meals per day system but rather tend to snack more and eat their meals on the go depending on how busy their day is. They might even skip a meal. To keep up with the growing needs of millennials, brands have started developing their products in small portable packages that can be easily eaten on the go, whether in the car, at the office, or in between kids’ activities. Check out Protifast French brand products provided by Lean Nation. They are low in carbohydrates, high in protein and low in fat.
